The book has been prepared strictly according to the new syllabus for B.Com. First Year (First Semester) effective from academic session 2022-23 for All Universities and Colleges of Uttarakhand.
Business Communication Syllabus For B.Com. Ist Semester of Various Universities of Uttarakhand
Introduction: Process and Importance of Communication, Types of Communication (verbal & Non-Verbal), Different forms of Communication. Barriers to Communication: Linguistic Barriers, Psychological Barriers, Interpersonal Barriers, Cultural Barriers, Physical Barriers, Organizational Barriers. Role effects and advantages of technology in Business Communication like email, text messaging, instant messaging, and modern techniques like video conferencing, social networking. Strategic importance of e-communication.
Non-Verbal Aspects of Communicating: Body Language, Kinesics, Proxemics, Paralanguage. Effective Listening: Principles of Effective listening, Factors affecting listening exercises, Oral, Written and video sessions,
Business language and presentation: Importance of Business language, Vocabulary Words often confused Words often misspelled, Common errors in English. Oral Presentation Importance, Characteristics, Presentation Plan, Powerpoint presentation, Visual aids. Writing skills: Planning business messages, Rewriting and editing, The first draft, and Reconstructing the final draft. Office Correspondence: Official Letter, Demi Official Letter, and Memorandum.
Report Writing: Identify the types of reports, define the basic format of a report, identify the steps of report writing, write a report meeting the format requirements, determine the process of writing a report, the importance of including visuals such as tables, diagrams, and charts in writing report, apply citation rules (APA style documentation) in reports.
Business Communication Book contents
- Introduction (Meaning, Objectives, Models, Theories, Process, and Importance of Communication)
- Types of Communication (Verbal Communication)
- Forms of Communication Formal and Informal
- Non-Verbal Communication (Body Language, Kinesics, Proxemics, and Paralanguage)
- Barriers to Communication, Facilitators to Communication
- Technology in Business Communication
- Modern Techniques of Communication
- Principles of Effective Communication and Audience Analysis
- Listening Skills or Effective Listening
- Interview and Mock Interviews
- Written Communication
- Advertisement for a Job (Application for a Job, Resume Writing, Interview Letters and Appointment Letters)
- Business Language (Vocabulary Words Often Confused, Words Often Misspelt, Common Errors in English)
- Oral Presentation
- Writing Skills
- Official Correspondence: General
- Examples of Official Letters
- Correspondence with Banks, Insurance Companies and Editors
- Business Letter Writing
- Dunning, Sales and Circular Letters
- Report Writing
- Notices, Agenda, Minutes Of Meetings And Chairman’S Speech
- Conferences And Seminar
- Individual And Group Discussion
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